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Freedom 251 maker Ringing Bells to sell products through Amazon India

Ringing Bells is the company which shot to fame overnight with Freedom 251, the world’s cheapest smartphone. After that, the Noida-based brand went on to launch some other electronics like televisions, power banks, feature phones and even a few smartphones. Now, the Freedom 251 maker has officially announced that it will start to sell its products through Amazon India from October 1, 2016.

The company will retail its Freedom LED TV range along with some selected smartphones, power banks, and feature or multimedia mobile phones. Unfortunately, Ringing Bells won’t sell its Rs. 251 handsets in Amazon. The Freedom 251 is one of the most demanded smartphones in the country and has been experiencing acute supply issues.

Speaking about Ringing Bells’ product portfolio in Amazon India, the company will sell the 24-inch Freedom Junior LED TV; 32-inch Freedom Young LED TV and the 40-inch Freedom Mega LED TV. These will cost between Rs. 8999 up to Rs. 19,999.

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The feature phones to be sold by the Freedom 251 maker consist if Ringing Bells Hit at Rs. 699, Ringing Bells King for Rs. 899 and Ringing Bells Raja at Rs. 1099. All these are dual SIM multimedia handsets and come with 2 MP cameras. These are already available in Amazon India’s online store. Next, the company has a 4000mAh Ringing Bells Rb Power Bank priced at Rs. 399. It is available in three color variants – white and green, white and red and white and blue. They are also currently up for sale on Amazon.in.

With this, Ringing Bells is trying to enter the mainstream electronics market of India. To achieve its goal, the company is making use of the fame of its Freedom 251 smartphone. Even though, after launching almost seven months before, the cheapest handset hasn’t yet managed to cope up with its demand.

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