Polaroid line of smartwatches with Android & iOS compatibility launched at CES 2017

Polaroid, the brand famous for its cameras, has launched a lineup of smartwatches and fitness trackers. These products will be available from Spring 2017 in the U.S. market. These gadgets offer an effortless, hands-free experience to keep track of their day, ranging from activity levels to incoming calls and texts.

“Over the last 80 years, Polaroid has a history of making the latest advances in technology accessible to the everyday consumer,” said Polaroid President and CEO, Scott W. Hardy. “As we continue to grow our product offering, we recognize the need for fun and easy-to-use wearable technology that is accessible to consumers at any price point. With the new range of Polaroid smartwatches and fitness trackers, consumers have the ability to integrate their technology into their lifestyle in a way that fits their needs and style.”

All the smart watches launched by Polaroid have Bluetooth connectivity and the compatibility is with smartphones running iOS 7.1 and Android 4.3 or above. These are all powered by the anti-loss technology so that the user doesn’t leave their smartphone behind.

Polaroid SW1507 smartwatch

• It features an analog-style clock and is paired with smartwatch capabilities
• Call and SMS message reminders
• Integrated fitness tracker features including heart rate detection, sedentary reminder, sleep monitoring and pedometer
• 1.22-inch screen with 240×204-pixel resolution
• Leather band available in red, black and white
• MSRP $199

Polaroid SW1506S smartwatch

• Traditional watch look with digital features
• Call/answer and SMS message reminder
• Integrated fitness tracker features including heart rate detection, sedentary reminder, sleep monitoring and pedometer
• 1.22-inch screen with 240×204-pixel resolution
• Features a black leather band
• MSRP $199

Polaroid SW1505 smartwatch

• Sleek, modern form factor
• Call and SMS message reminder, call log, phonebook, camera and music control
• Integrated fitness tracker features including sedentary reminder, sleep monitoring and pedometer
• Use as an independent phone with the addition of a SIM card
• 1.54-inch screen with 240×240-pixel resolution
• Expandable memory with a microSD card at a max of 32GB
• Available in black or gold
• MSRP of $199

Polaroid SW1502 smartwatch

• Minimalist, contemporary design
• Synchronizes with smart phone for call and SMS message reminder, call log phonebook, camera and music control
• Integrated fitness tracker features including sedentary reminder, sleep monitoring and pedometer
• Features a built-in camera
• Use as an independent phone with the addition of a SIM card
• 1.54-inch screen with 240×240-pixel resolution
• Expandable memory with a microSD card at a max of 32GB
• Available in black, gold and silver
• MSRP of $79.99

Apart from these, the company launched a couple of fitness trackers as well, priced from $129.99.